When you're ready to create an online home for your small business, the sheer number of website platforms can feel dizzying. Two names you'll hear constantly are Squarespace and WordPress. Both are powerful, but they cater to very different needs.

As a Squarespace specialist, I often see clients arrive feeling overwhelmed by the complexities of WordPress or frustrated by endless updates. So, let's break down why Squarespace might just be the smooth, stylish, and stress-free solution you've been dreaming of for your digital presence.

Your logo is often the very first handshake your business has with the world. It’s more than just a pretty picture; it’s a powerful visual shorthand for everything your brand stands for. But before you dive into colors and fonts, there's some crucial groundwork to lay.

A great logo isn't just designed; it's strategically designed. Thinking through these key questions before you start the design process will save you time, money, and ensure your logo truly represents your brand.

So, you've got a fantastic event planned! Whether it's a workshop, a concert, a community gathering, or a grand launch, Eventbrite is a brilliant platform to manage your tickets and registrations. But simply listing your event isn't enough to stand out in a crowded digital world.

To truly make your event page pop and boost those ticket sales, you need to go beyond the basics. Here are 7 practical hacks to transform your Eventbrite listing from "just another event" into an unmissable experience!

So, you're ready to launch your small business online – exciting! You know you need a website, but with so many possibilities, it's easy to feel overwhelmed. What pages do you really need? Do you just slap everything onto the homepage? (Spoiler: please don't!)

Building a website isn't just about looking pretty; it's about guiding your visitors, building trust, and turning them into customers. Think of your website as your digital storefront, welcoming visitors and helping them find exactly what they're looking for.

To get you started on the right foot, let's explore the 5 essential pages every small business website needs to make a powerful and effective online impact.